Services
Answer Engine Optimization
When your customers ask ChatGPT, Google, or Perplexity who to hire, a handful of businesses get named. AEO — some say AI SEO, or generative engine optimization (GEO) — is the discipline of becoming one of them. It's the studio's core work.
How the work runs
Receipts first, then the fixes
The check
We ask the AIs the questions your customers ask — for real, with live search — and show you the verbatim answers: who gets named, whether you appear, and what the machines believe about you today.
The substrate
A site machines can actually read: structured data that names your entity, pages that answer whole questions, crawl access for AI systems, and the technical signals that make citation possible.
The substance
Content worth quoting — specific, sourced, in your voice — plus the third-party proof AI models weight: profiles, mentions, and the places recommendations are mined from.
The re-check
Same questions, asked again on a cadence. The deliverable is the before-and-after transcript, not a dashboard. When the answer changes, you'll read it change.
Plain answers
What people ask us
What's the difference between AEO, GEO, and AI SEO?
Mostly vocabulary. AEO (answer engine optimization) optimizes for engines that answer instead of listing links. GEO (generative engine optimization) targets generative systems like ChatGPT and Gemini specifically. AI SEO is the catch-all people type into Google. The work underneath is one discipline: making your business legible, credible, and citable to machines that recommend.
How is this different from SEO?
SEO competes for a position on a page of links. AEO competes for a mention inside a single answer. They overlap — good structure and real authority feed both — but the scoreboard is different: SEO asks where you rank; AEO asks whether you're named.
How do you measure it?
By asking. Our audit tool runs your customers' questions against the live AI assistants and records the answers verbatim. Measurement is a transcript with a date on it — you see exactly what was said before the work and after it.
How long does it take?
Structural fixes land in weeks. Being reliably named is a compounding result — models re-learn on their own schedules, so honest engagements run in quarters, with re-checks along the way showing movement.
Start with the check
The free AI Visibility Check runs your customers' questions and emails you the transcript. It's the first step of the engagement — and it's how we prove the problem before you spend anything fixing it.